Kendrapara, July 28 (LocalWire): People of Kendrapara have demanded of a Geographical Indication (GI) tag for “Kendrapara Rasabali”, a mouthwatering sweet originating from the 400-year-old Baladevjew temple at Ichapur on the outskirts of Kendrapara town.
The Rasabali is a sweet dish made out of deep fried flattened reddish-brown patties of cheese that are soaked in thickened and sweetened milk.
“Many people in the district earn their livelihood through selling Rasabali.
A GI tag lends a distinct identity to a product as belonging to a particular area, with particular characteristics attributed to the place as well as the product.
Therefore, we decided to demand the tag for the Rasabali and proper steps for the same from the state government,” said Sourchandra Sahoo, the president of Kendrapara Rasabali Makers Association.
“The GI tag for Kendrapara Rasabali would differentiate it from competing products in the national and international markets.
The Geographical Indication Registration will help boost exports of Rasabali, along with putting Kendrapara on the global map.
A team has been formed to prepare a dossier in support of our claim for the geographical identification (GI) tag for Kendrapara Rasabali.
We will submit the dossier to the State Government in support of our claim. After examining the dossier, the government will send it to the office of the Geographical Indications Registry in Chennai,” said Dr. Basudev Das, a noted researcher of Kendrapara.
It may be recalled in 2019, “Kandhamal Haldi” and “Odisha Rasagolla” earned the Geographical indication (GI) tag from Intellectual Property India, an organisation functioning under the auspices of the Union Ministry of Commerce & Industry.